Argos commissioned a bank of 16 lifestyle-led social videos to spotlight their latest home products - content designed to feel inviting, natural and immediately engaging on social.

Cart led production end-to-end, assembling the crew, securing location and managing all products and props. With a full week of shooting, we carefully mapped the schedule to keep energy high and execution seamless across a large volume of deliverables.

The result was a consistent, scroll-stopping suite of videos that balanced efficiency with a warm, lived-in feel.